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masonry primer / oil-based / latex / acrylic
FRESH START® Benjamin Moore & Co.


  • Support:

    for masonry

  • Component:

    oil-based, latex , acrylic

  • Location:

    exterior, interior

  • Other characteristics:

    low-VOC, low-odor


Our Fresh Start premium primers come in both latex and oil based formulations to ensure the best possible results by providing the proper foundation for every finish coat. They combine the excellent adhesion and sealing desired in an interior primer with the added benefits of being low odor and quick drying. Choose from specialty products that solve problems with stains, moisture damage, and other common issues.

Multi-Purpose Latex Primer (N23)

A premium quality, 100% acrylic interior primer that adheres to nearly every surface. Enjoy the product's quick dry time and environmentally friendly low odor/low VOC.

Excellent adhesion and sealing for interior surfaces
Quick drying
Easy application
Low VOC, low odor
Mildew resistant