Rendering 3D software INTERIORSTUDIO

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Overview
InteriorStudio by VEEUZE is a modular product visualization tool for presenting floor coverings, wallpapers, fabrics and other surface finishes directly in a customer's room photo or in predefined room scenes. The solution combines real-time visualization and AI assistance to produce photorealistic results that accelerate online interaction and purchasing decisions.

Functional concept

• Upload photo: Customers upload a photo of their room from a smartphone.
• Select material: Choose floor coverings, wall finishes, fabrics (upholstery, curtains, sunshades) and other surfaces.
• AI-assisted placement: The AI places selected materials realistically into the room photo or scene.
• Photorealistic output: Generates photorealistic images with the new surfaces for presentation and decision support.

Use cases

• Websites: Direct embedding into product pages for visualization.
• Online shops: Integration with e‑commerce platforms to support sales.
• POS (point of sale): Use on in-store displays or tablets.
• Mobile apps: Native or progressive app integrations for end customers.
• Social media: Generate visual assets for campaigns without complex photoshoots.
• Special applications: Façade simulations, interior branding (e.g., buses) and other custom scenarios.

Modules & integrations

• AI tool (AIphoto): AI-based photo montage and material placement.
• 3D viewer: Interactive viewing (if implemented).
• Mobile apps: Presentation solutions for smartphone and tablet clients.
• AssetCloud: Centralized asset and data management for textures, material data and media.
• MarketingManager / PIM-DAM functions: Data management, product data and automation.
• ActiveServices / ActiveScan: Scans and automated texture processing (depending on modules).
• Custom development: Options for customer-specific extensions and integrations.

Workflow

• Configuration by manufacturer/retailer: Define available materials and room scenes.
• Provision via AssetCloud/API: Central delivery of textures and product data.
• Integration into target platform: Embed into website, shop, POS or app.
• Customer use: Upload, select, preview, and optionally share or export images.

Benefits

• Increased customer engagement through realistic, personalized visualizations.
• Faster purchase decisions enabled by photorealistic presentation.
• Modular system: scalable and adaptable to different industries and scenarios.
• Reduced effort compared with traditional photoshoots or elaborate 3D renderings.

Technical specifications

• Product type: Modular product visualization and marketing platform (software).
• AI feature: Automatic placement and image integration of materials into customer photos (AIphoto).
• Integration: API-based connection to asset/data platforms (AssetCloud) for textures and data delivery.
• Channels: Website embedding, online shop integration, POS displays, native mobile apps and social media.
• Modularity: Core product with optional modules for scanning, rendering, data management and marketing automation.
• Output: Photorealistic images/visualizations for sales, marketing and social media.

InteriorStudio
Beyond the standard – our solutions for you

ESSENTIALThe quick start to photo-realistic product visualisation – efficient, brand-compliant and ready to go

• AI visualisation of floors and walls in all room images
• Basic CI customisation (colours & logo)
• Integration of your products incl. product data
• Web integration on your website
• Basic multilingual support
• Setup, onboarding & support from VEEUZE

ADVANCEDMore brand, more use cases – enhanced customisation and additional sales power

• All features of ESSENTIAL
• Advanced CI customisation and layout options
• Features for POS and tablet-based consulting & field service
• Advanced room and product logic (e.g. variants/material families)
• Multichannel assets (e.g. QR linking, social media campaigns)
• Prioritised support & project guidance

ENTERPRISEFully customised – totally individualised, seamlessly integrated, unique in its market presence

• All features of ADVANCED + additional options:
• 100 % white label & full CI/UX integration
• Customised functions, workflows & modules as required
• Integration into your systems and processes (e.g. portals, data sources)
• App solution possible (iOS/Android)
• Custom visualisation extensions (e.g. patterns/laying logic)