Who we are
A HISTORY THAT BEGAN IN 1937
Estel Group is one of the oldest and most successful furniture manufacturers in Italy; today the company stands out as theleading Italian company in the office furniture market.
Established in 1937, from its beginning in home furnishings, in 1980 Estel progressed to the office furniture industry, firmlypositioning itself amongst the major players in the market: today, its modern and sophisticated office lines are the core business of the company.
Driven by a strong belief in quality and innovation, Estel products have always been 100% Italian made. The company combines the highest standards of Italian workmanship with the best, most cutting-edge technologies in the industry, with two 70,000 square meters industrial plants and more than 350 workers.
While Office Contract is today the core business, Estel creations can be found in prestigious Residences and Hotels all around the world; multinational companies, banks, universities, insurance companies and many other have chosen Estel as their trusted Brand. As a confirmation of its utmost quality, the most famous IT Company in the United States has entrusted Estel with its mostimportant project to date –on which Estel has been working in Cupertino for over five years.
Quality, innovation, but also extraordinary care in the design process: Cini Boeri, Oscar Niemeyer, Jorge Pensi, Karim Rashid, Ross Lovegrove, Patrick Norguet, Ora Ito, and Enzo Mari are just some of the internationally-renowned designers who worked with Estel over the years.
Always up-to-date with the new trends and requests of the marketand with the contemporary workplace transformation afoot, in 2015 Estel developed a new approach to workspace planning,resulting in the “Italian Smart Office” concept, whose key idea - the interconnection of every element, belonging to five different areas - answers all needs for the realization of a highly modern, functional and engaging workplace.
This vision finds its roots in the Activity-Based Working (ABW) theory, which sees the office as a series of "activity settings": people perform different activities in their work day, and therefore need a variety of work settings supported by the right technology and culture. Not only fixed settings with standard desks, but multiple opportunities to choose a place in the office where it is most suitable for them to complete their work tasks. Enablingeach person to organize their work activities in a productive and enjoyable way that best suits what they need to do, and who they need to do it with, the “Italian Smart Office” creates newopportunities of interaction and communication, and a culture of connection, inspiration and accountability, in which every teamachieves the best outcome.
5 COLLECTIONS FOR A COMPLETE WORKPLACE DESIGN
Partially or totally enclosed spaces for the operational areas of the company, where standards activities take place.
EXECUTIVE DESK & COMMON AREA
Executive spaces and areas for shared activities like formal meetings or operational briefings.
COMFORT & RELAX
Sofas, armchairs, coffee tables, chairs, all the elements to ensure the wellbeing and comfort of each single person and the whole office community.
Areas designed to relax and take a break, be it for a quick snack, lunch or an informal meeting over a cup of coffee.
ACOUSTIC AND PARTITION
Separating and sound absorbing elements which improve acoustic comfort and reduce noise in office environments.
“The ”Italian Smart Office” represents a key turning point for the Company; from a traditional approach, focused on product design, we move towards an Environmental Design, where the know-how of home decor joins the technology and ergonomics of office furniture planning, inorder to meet the new needs and taste of modern workplaces”.
(Alberto Stella, Estel CEO)
Estel does not give up its core business by proposing high-performing products signed by famous Designersamong whom: the master Oscar Niemeyer with his table designed for Estel in 1985, Jorge Pensi with the collection Embrace, Karim Rashid with the Bloob table and stools, Ross Lovergrove with the Landscape table and chairs, Patrick Norguet with the Tori table, Alessandro Scandurra with the Terra table and others, Ora Ito with the upholstered Dune, Stefano Gallizioli with the new upholstered Dolly and many other designers.
Estel products are manufactured in compliance with rigorous eco-sustainable criteria, both for the materials and for the processes that are at the base of Estel environmental policy. These criteria are part of a constant upgrading process as regards eco-sustainability, the main steps of which are the acquisition and the maintenance of important certifications: ISO 9001, ISO 14001, OHSAS 18001, FSC® ( Forest Stewardship Council ), LEED ( acronym of Leadership in Energy and Environmental Design).