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... exhibition, designed to immerse travellers in the spirit of this traditional celebration, captivated with its creative window displays and refined staging. Guangzhou has recreated festive scenes, decorated with ancient poems and traditional ...
JCDecaux - Mobilier Urbain
... advertisers are drawn to JCDecaux’s premium solutions, stylish designs and well-maintained spaces. Experiential and interactive advertising in particular help maintain a unique transport experience and makes waiting more enjoyable. It ...
JCDecaux - Mobilier Urbain
... JCDecaux is a French family-owned company founded in 1964 by Jean-Claude Decaux, the inventor of a new concept of service-based street furniture and a pioneering model that allows them to be financed by brand advertising. • Functional economy: JCDecaux ...
JCDecaux - Mobilier Urbain
... t-miss experience for passengers. We work with the biggest names in design to create exclusive solutions and turn airport advertising into a unique showcase for brands. FINANCING. A principled, sustainable model. Air passengers are ...
JCDecaux - Mobilier Urbain
... REVENUE. Effective audience monetisation. Faithful to its economic model, JCDecaux pays transit authorities a royalty on its advertising revenue. As experts in outdoor advertising, we perform our own audience research and use the best ...
JCDecaux - Mobilier Urbain
... SHOPPING. Offer an enjoyable moment. Naturally, advertising has its place in shopping centres and supermarkets, where brands, retailers, and consumers who are ready to buy can meet. JCDecaux uses its systems to help make the shopping ...
JCDecaux - Mobilier Urbain
... street furniture to meet the needs of city dwellers and visitors: interactive screens, public toilets, newsstands , information panels, streetlights, etc. They are designed to provide consistency and visual harmony to cities, transport ...
JCDecaux - Mobilier Urbain
... Discover our best examples of experiential campaigns Airport advertising offers the choice and flexibility for the most appropriate message delivery. From interactive screens to sponsorships and experiential campaigns, brands can build ...
JCDecaux - Mobilier Urbain
... campaigns: Programmatic advertising is the process of using technology to buy and sell ad inventory through automated and data-driven procedures. Programmatic OOH launched at the end of 2018 with the purpose of making OOH advertising ...
JCDecaux - Mobilier Urbain
... For the International Coffee Day, Illy launched a campaign in Milan to promote its commitment to regenerative agriculture and support for local communities.. On 1 October, for the International Coffee Day, Illy and IGPDecaux launched a major campaign ...
JCDecaux - Mobilier Urbain