Built-in advertising panel

LED

To mark the Easybreath snorkel mask's 10th anniversary, Decathlon Netherlands launched a campaign featuring oversized 3D installations. In the Grote Marktstraat in the Hague and the Central Station in Amsterdam, digital billboards showcased dynamic 3D installations of Decathlon’s Easybreath snorkel mask, celebrating its 10th anniversary as a pioneering innovation in underwater exploration. These large displays attracted passersby, encouraging them to stop and admire the Easybreath, a bestseller that has transformed underwater adventures for millions and has created memories while continuously evolving to impress. In collaboration with JCDecaux and O2H Creative Solutions, Decathlon NL crafted a tribute that not only commemorates ten years of innovation but also highlights the Easybreath's lasting impact on making aquatic exploration accessible to all.